|
I decided to start an
interior design company in June 2002 following my love of working with space
and light. As a small child, spaces would ‘speak’ to me and I could visualize
shapes and structures within them.
The reason for opening the studio
space was to allow accessibility to the general public as well as enable me to
invite existing clients to browse through fabrics and furniture whilst working
on their schemes.
The public can browse at random
and see, touch and feel the products. I like to involve my clients in the
decision making process – in reality they make the decisions – I take my lead
from them.
If I like my clients and they
like me, we can then build an element of trust. Mutual respect is very
important. My job is to make it happen using professional tradesmen and
scheduling and project managing the job from conception through to completion.
Each job is specific to taste, budge and need and are all tailor made to
specification.
The suppliers have all been
carefully researched and selected, the quality of goods inspected for
consistency.
My clients in the residential
market are home owners who have moved either into a new build or wish to
refurbish their existing property. They tend to have good careers, nice cars
and clothes and enjoy entertaining within their homes – therefore their
lifestyle is of utmost importance to them. They want their homes and spaces to
reflect who they are and where they are in life. They also have a need for a
clutter free environment and wish to relax and take pleasure in their
surroundings.
The right accessories or
finishing touches are essential to achieve this – rather like women shopping
for the right outfit. To cost of getting it wrong can be huge. One of the
biggest mistakes that most people make is in the purchase of large items of
furniture such as sofas. The comfort, shape, colour and size all play a part
and different people have differing tastes. It is more important that the
furniture will fit comfortably into the room that it has been considered for.
Large conglomerates such as DFS
drive down the prices of the manufacturers and cut corners in the making of
their product. It may seem like a great deal to the consumer but the truth is
that the quality has been bypassed and the goods will immediately have a
shorter shelf life.
I specify handmade sofas, stuffed
with horsehair and sprung using traditional methods. They can be bastardized to
suit the size of the person using them and will look as good 10 years later, as
long as they are maintained correctly. Although the initial cost may seem high,
the investment long term is far less and they can be covered in a fabric of the
individual’s choice.
My aim is to provide a much
needed advisory centre on design ideas so that people, if they need a helping
hand, can get it without it costing them. Public perception of interior design
is that it is very expensive and that they charge outrageous fees. I aim to
make it accessible to all.
|